http://www.enterpriship.com/blog/index.htmlBlogennalb@bldsolutions.comCopyright 2008 The Business Leadership Development Corporation2010-05-22T07:35:31-07:00 hourly 1 2000-01-01T12:00+00:00 Sat, 22 May 2010 10:29:29 -0700nalb@bldsolutions.comNone2010-05-22T07:35:31-07:00http://www.enterpriship.com/blog/files/93b08bca2fed086b9e7bb7ec52ab38fb-32.html#unique-entry-id-32http://www.enterpriship.com/blog/files/93b08bca2fed086b9e7bb7ec52ab38fb-32.html#unique-entry-id-32The likelihood of success in entrepreneurship is to implement ideas that represent the higher order effects on the lower levels of Maslow's Hierarchy of Needs.

Higher order effects are events or situations that could not have been envisioned or anticipated at the beginning of an endeavor, but become apparent as activity proceeds - providing additional opportunities or threats.

Higher order effects may make it possible to achieve an aspiration after some activity that seemed unachievable when the activity was started - conversely, higher order effects can destroy any aspiration or vision from ever being achieve. Expect the unexpected.

The lower levels of Maslow's Hierarchy include physiological, safety and security, and social needs. Successful technological innovations such as cell phones, email, ecommerce and social networking are higher order effects on prior methods for achieving these needs.
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