What’s it all about?
According
to research,
focusing on products and/or services alone
is insufficient for building a sustainable enterprise...
Source:
BLD research
“If I could
show you a way to build sustainable advantage,
would that be of interest to you?”
Nigel
A.L. Brooks - President, The Business Leadership
Development Corporation
From
Vision to Value:
Building Sustainable Advantage
Earticle
(item
#6)

Abstract
Fueled by free enterprise,
possibilities for innovation make the United States'
economy the most vibrant in the world — in times of both
abundance or scarcity. However, those striving to take
advantage of opportunities in any country’s economy must
respect the fact that focusing on products and/or services
alone is insufficient for building a sustainable enterprise
that attracts the right employees, customers, suppliers,
and investors over time.
In the context of this article, the term “right” means the
best for all concerned.
When entrepreneurs start enterprises, they tend to focus on
the benefits and features of their products and/or
services. However, strength of the management team, and
size, readiness, and awareness of the market are more
important factors to investors.
Source:
BLD research
From emerging enterprises to those in their maturity, a
universal problem arises from concentrating solely on
products and/or services as opposed to people,
processes, and
products and/or services.
In fact, unless an enterprise focuses on its people and
process capabilities in addition
to products and/or
services, it will decline and ultimately fail.

Nigel A.L.
Brooks
Thirty years professional experience:
Business owner, entrepreneur, executive, consultant, coach,
mentor
North and Latin America, Europe, Asia-Pacific
Financial services, food services, manufacturing and
distribution, pharmaceuticals,
publishing, retail and wholesale, transportation, and
government
Start-ups to Fortune 100 enterprises
$6.95
CLICK HERE TO
PURCHASE
Why it makes sense...
What
is this ebook?
- Introduces the subject of values-based governance disciplines to businesspeople
- Provides a framework for people, process, and product and/or service capabilities
Who is the audience?
- Entrepreneurs who start businesses - agents of change in the marketplace
- Lifestyle business enterprise owners who are responsible for all aspects of their businesses
- Executives in the top management of any business who are responsible for positioning in the marketplace
- Managers in any business who are responsible for ensuring that quality product and/or services are delivered to customers
- Associates in any business who are responsible for delivering quality product and/or services to customers
- Intrapreneurs - agents of change in a business
- Systems professionals who need to understand business concepts
- Students and new graduates
- Anybody aspiring to be in any of the above roles, or just curious
Why buy?
- A prerequisite for building a sustainable enterprise
What is the basis for the research?
- Consulting projects
When?
Right
now!!!
“If I could
show you a way to build sustainable advantage,
would that be of interest to you?”

$6.95
CLICK HERE TO
PURCHASE
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